MENA LEISURE REPORT 2025: A Definitive Guide Empowering the Future of the MENA Leisure & Attractions Industry
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MENA LEISURE REPORT 2025: The Benchmark Industry Publication for a Benchmark-Setting Region.
For a region that is setting global benchmarks in leisure and entertainment, the MENA Leisure Report 2025 is more than just a report — it is the industry's most authoritative reference point and a powerful catalyst for growth, making it an indispensable tool for those shaping the future of fun, entertainment, and immersive experiences in the Middle East and North Africa.
An initiative by MENALAC, this second edition is a collector’s edition, coffee-table-quality hardcover that brings together rich data, powerful opinion, and strategic foresight. It celebrates and documents the vibrancy, innovation, and resilience of the MENA Leisure, Entertainment & Attractions industry. The MENA Leisure Report 2025 opens with high-level insights from the industry stalwarts offering a strategic overview of the region’s potential and priorities.
Created to inform, inspire, and empower, this report delivers the most comprehensive insight into the MENA leisure and attractions landscape, backed by on-the-ground research, industry intelligence, and exclusive expert commentary. It’s not just information — it’s your blueprint for opportunity. Whether you’re an operator, manufacturer & supplier, investor, developer, consultant, policy-maker or tech innovator — this book is the insightful companion you need to navigate the evolving leisure economy in the Middle East and North Africa
WHAT’S INSIDE: A RICH TAPESTRY OF DATA, INSIGHT & INSPIRATION
Empowering the Industry with Data
In today’s rapidly evolving leisure landscape, data is the lifeblood of innovation and smart decision-making. The MENA LEISURE REPORT 2025 provides:
- Industry Deep-Dives: Explore sector-specific analysis of Theme Parks, Water Parks, Family Entertainment Centres (FECs), Edutainment, and Visitor Attractions — showcasing recovery, resilience, and reinvention.
- Regional Growth Outlook: A comprehensive editorial tour of 20+ MENA countries — including Saudi Arabia, UAE, Egypt, Bahrain, Kuwait, Qatar, Oman, Morocco, and more — providing In-depth country-by-country breakdowns highlighting local dynamics, regulatory climate, project pipelines, development and investment trends
- Innovation & Trends: Forward-looking opinion articles from global thought leaders including Hoick, Illumix, KWP, McArthur Retail, and UHY James, covering:
- Consumer sentiment and behaviour trends
- Personalisation through AI
- Tech innovation
- Entertainment in retail
- Cultural transformation in GCC
- Surveys & Sentiment: Discover exclusive findings from the MENA Consumer Sentiment Survey and MENA Leisure Industry Survey, revealing where audiences are spending, what they expect, and how operators can respond.
- Features on Leaders & Contributors: Including a dedicated showcase of BAAN Holding Group’s role in shaping KSA’s entertainment evolution.
- Actionable market intelligence
- Market size and segmentation
- Benchmark performance metrics
- Future projections and opportunity gaps
- Profiles of leading operators, projects, and destinations
This report gives you a front-row seat to how leisure is transforming tourism, real estate, retail, and urban lifestyles across the MENA region.
WHY YOU MUST BOOK YOUR COPY NOW: WHO THIS REPORT IS FOR
In a world of fast-moving change and high-stakes decisions, data and insight are your greatest competitive weapons. The MENA Leisure Report 2025 is your competitive advantage.
Packed with unmatched market intelligence, development insights, and forward-looking trends, this report equips every stakeholder in the MENA leisure ecosystem with the tools to grow smarter, act faster, and innovate deeper. MENA Leisure Report 2025 is the only industry-backed, pan-regional, research-driven sourcebook that equips every stakeholder with clarity, foresight, and opportunity mapping. Whether you're a brand builder, policy maker, investor, or service provider, this industry-defining publication delivers the clarity and context needed to drive growth, create winning strategies, and help your clients succeed in one of the world’s most dynamic leisure regions.
If you operate in, support, or are looking to enter the MENA leisure and attractions industry, the MENA LEISURE REPORT is your roadmap to success.
- For Leisure & Attractions Operators: Gain deep insight into guest preferences, regional performance benchmarks, and pipeline developments across MENA. Use the data to optimize your offerings, identify new market opportunities, and stay ahead of consumer trends. This report helps you refine your strategy, improve profitability, and scale smartly.
- For Global Manufacturers, Suppliers & Consultants: Understand the exact pulse of the market — where the projects are, who’s building them, and what technologies or services are in demand. Use the intelligence to target the right clients, fine-tune your pitch, and win more contracts. This report helps you expand your footprint in the region with precision and impact.
- For Technology Providers & Experience Creators: Identify markets and segments primed for tech-led innovation — from gamification and AR/VR to AI-driven experiences. This report highlights where your breakthrough products and solutions can be most relevant, helping you turn innovation into adoption, and adoption into revenue.
- For Government Authorities, Tourism Boards & Chambers of Commerce: Use this authoritative resource to support tourism policy, attract investment, and enhance your country’s competitiveness as a leisure destination. With clear data and industry insights, this report enables you to build stronger public-private partnerships and fuel your country’s economic diversification and visitor economy strategy.
- For Investment & Finance Institutions: Spot high-growth markets and scalable projects. Evaluate real demand, understand risk, and identify sound investment targets across leisure, entertainment, and mixed-use developments. This report helps you make informed, confident investment decisions backed by hard data and market sentiment.
- For Real Estate Developers, Malls, Hotels & Resorts: Discover how entertainment is driving footfall, extending dwell time, and boosting asset value across real estate. Learn what attractions work in which settings and how leisure can transform your development into a destination. This report gives you the tools to design better spaces and create stickier experiences.
- For Leisure Architects & Master Planners: Ground your designs in market realities. Use the report’s demand projections, consumer behavior insights, and regional data to deliver high-impact, commercially viable designs that resonate with audiences and meet operator needs. Design with insight. Build with confidence.
- For Global Research Institutes, Analysts & Think Tanks: Tap into a region-specific repository of reliable, curated, and primary-sourced data — unavailable elsewhere. This report enhances your thought leadership, supports your studies, and helps generate credible research and insights into one of the fastest-growing global leisure regions.
The MENA LEISURE REPORT 2025 connects every stakeholder to the insights that matter — helping you unlock opportunities, reduce guesswork, and accelerate progress.
A LEGACY OF EXCELLENCE & UNPARALLELED REACH
Following the overwhelming success of the inaugural 2021 edition, the MENA Leisure Report 2025 is poised to reach an even broader and more influential audience, including:
- 850+ regional operators
- 300+ global brands
- Thousands of industry professionals
- Key government and regulatory authorities
- Financial institutions, real estate leaders, and tourism boards
- Global research and academic institutes
SPECIAL PRE-LAUNCH PRICING – BOOK YOUR COPY TODAY
| Format | MENALAC Member Rate | Non-Member Rate |
| Hard Copy | USD | USD |
| Soft Copy (Digital) | USD | USD |
Above rates are subject to VAT and shipping charges apply for shipping of hard copies of the book. Digital edition is delivered via secure download.
OWN THE INDUSTRY’S ULTIMATE POWER TOOL
Whether you’re launching a leisure concept, expanding your brand into new markets, supplying cutting-edge attractions, investing in the future, or setting national strategy — the MENA LEISURE REPORT 2025 is your must-have tool to navigate the future with clarity and confidence. BOOK YOUR COPY NOW. Supplies are limited.
- Macroeconomic Overview per Country
- Population and Demographic Data and Projections
- Leisure tourism overview and statistics
- Upcoming Leisure Projects & Opportunities in the MENA Region, countrywise.
- Regulatory Bodies and Regulations for the Leisure Industry in the MENA, countrywise,
- Feature Articles & Opinion Articles by Industry Thought Leaders and Visionaries
- MENA Leisure Industry Figures and Statistics Based on Calendar Year 2024
- Focus Report on Key Leisure & Entertainment Operations in each MENA Country
- Directory Listing of the MENALAC Members
We are pleased to announce a variety of advertising opportunities at different price points within this golden year-round reference book. The MENA LEISURE REPORT 2025 offers a unique platform for top entertainment brands to align themselves with the most important industry initiative of the year. This is an unparalleled opportunity to showcase your brand to the key players who are driving the future of the leisure and attractions industry.
Why Advertise?
Advertising in the MENA LEISURE REPORT offers an unprecedented opportunity to align your brand with the most influential voices and innovative ideas in the industry. Here’s why you should be a part of this landmark publication:
- Brand Visibility with Decision-Makers: Your advertisement will reach the most influential figures in the MENA leisure and attractions sector. From government policymakers to leading industry CEOs, your brand will be seen by those who are shaping the future.
- Opportunity to Showcase your Products & Services to a vital audience in the MENA Region and across the Globe.
- Advertorial Pages: Beyond traditional ads, you’ll have the opportunity to include advertorial pages that showcase your brand’s expertise, innovations, projects and contributions to the industry. This is your chance to tell your story directly to the stakeholders who matter most.
- Extensive Circulation to an Audience that Matters: across each country in the MENA Region such as Ministries & Government Institutions, Regulatory Authorities, Tourism Boards & Departments, Embassies, Consulates & Trade Missions, Chambers of Commerce and Industries, Real Estate Developers & Key Investment Firms, Banks, Financial Institutions, Audit Firms etc.
- Strategic Placement: As an advertiser, your brand will enjoy strategic placement as possible within the report, ensuring maximum exposure. This includes the opportunity for full-page adverts, strategically placed to capture attention and drive engagement.
- Credibility and Influence: The MENA LEISURE REPORT is recognized as the definitive guide to the industry. Associating your brand with this prestigious publication will enhance your credibility and position you as a leader in the field.
- Long-Term Impact: The MENA LEISURE REPORT will be a key reference publication to obtain valuable information on the Industry and its Players. It will not be just read once and forgotten. It’s a keepsake, a 365-day reference tool that industry professionals will return to time and again. Your advertisement will have a lasting impact, continually reinforcing your brand’s message throughout the year.
- Extensive Promotion: The MENA LEISURE REPORT will be extensively promoted on Social Handles by MENALAC and its partners such as DEAL, Intergame and other Media Partners, etc.
- 2 Free Copies of the MENA LEISURE REPORT will be shipped to every advertiser.
Advertising Rates
| MLR 2025 Advertising Rates: | Member Rates | Non-Member Rates | Sizes in cms (Length X Height) | |
|---|---|---|---|---|
Inside Full Page + BookmarkSOLD OUT |
$6,500 | $7,800 | Bleed: 21.6 X 30.3 Trimmed: 21 X 29.7 Non-Bleed: 19 X 28 Bleed: 21.6 X 8.6 Trimmed: 21 X 29.7 Non-Bleed |
SOLD OUT |
Back Cover SOLD OUT |
$5,500 | $6,600 | Bleed: 21.6 X 30.3 Trimmed: 21 X 29.7 Non-Bleed: 19 X 28 | SOLD OUT |
Inside Front CoverSOLD OUT |
$5,000 | $6,000 | Bleed: 21.6 X 30.3 Trimmed: 21 X 29.7 Non-Bleed: 19 X 28 | SOLD OUT |
Inside Back CoverSOLD OUT |
$4,800 | $5,760 | Bleed: 21.6 X 30.3 Trimmed: 21 X 29.7 Non-Bleed: 19 X 28 | SOLD OUT |
Opposite Contents PageSOLD OUT |
$4,250 | $5,100 | Bleed: 21.6 X 30.3 Trimmed: 21 X 29.7 Non-Bleed: 19 X 28 | SOLD OUT |
Inside Full PageLAST FEW PAGES REMAIN |
$4,000 | $4,800 | Bleed: 21.6 X 30.3 Trimmed: 21 X 29.7 Non-Bleed: 19 X 28 | Book Your Advertisement |
- Above rates are subject to a 5% VAT
Don’t miss your chance to shine. The MENA LEISURE REPORT 2025 is more than just a publication—it’s a statement of where the industry is heading. It’s a tool for empowerment, a resource for growth, and a platform for sharing the latest trends and innovations. By advertising in this report, you’re not just placing an ad—you’re positioning your brand at the heart of the MENA leisure and attractions industry.
Want to Contribute?
Are you interested in contributing to this Publication? If yes that’s great. Please share details about you and what you would like to contribute by clicking on the CONTRIBUTE Button and the MENALAC Team will get in touch with you.
Book Your Copy
| MLR 2025 Book Price: | Member Rates | Non-Member Rates | |
|---|---|---|---|
| Book Price | USD 150 | USD 210 | Pre-Order Your Copy |
- Every MENALAC Member Company will receive 1 free copy of the book. Should you need additional copies these can be ordered and purchased.
- The above rates are subject to applicable VAT
- The MENA LEISURE REPORT 2025 launch date will be announced soon and will be shipped after the launch.
Tune in for future updates as we prepare to release this game-changing report. Don’t miss out on the opportunity to be part of the most important industry initiative of the year. Stay connected with MENALAC and be among the first to access this invaluable resource.